Why Moxie?

Moxie Paints is a small boutique paint company that started out as a little dream and somehow became a big reality.

Each of our paints and stains is inspired by a single perfect moment in time. Whether it’s a crashing wave, a cashmere sweater, or a delicious treat, each inspiration comes to life with color… and now you can bring these moments to life in your own home.

Moxie is for the dreamers… the achievers… the laughers and the storytellers. It’s for the passionate and the compassionate… for the givers and the go-getters. It’s for the wanderers stopping to smell the flowers and the wonderers who take time to plant them.

Moxie is for you… helping you passionately celebrate life in color.

Moxie Passion

In 2012, my son, Sam, developed Type 1 diabetes, an incurable autoimmune disorder, which destroys the essential, insulin producing cells of the pancreas. Unlike Type 2 diabetes, which can often be controlled with lifestyle changes, T1D requires lifelong treatment with daily glucose blood tests and insulin injections.

Most people are aware of the steady rise in the occurrence of Autism, Allergies and Asthma, but Autoimmune Disorders, such as T1D, have doubled in recent years as well. The causes are not definitive, but environmental factors, such as off gassing in paint, have been linked to these debilitating conditions.

Our drive to reduce these environmental harms makes Moxie Paints more than just our business… it’s our passion.

“You can’t be brave if you’ve only had wonderful things happen to you.” – Mary Tyler Moore, actress and Type 1 Diabetic